Creating Low Content Books on Amazon: A Guide for Health and Wellness Entrepreneurs

Creating Low Content Books on Amazon: A Guide for Health and Wellness Entrepreneurs

By: Liz Jalkiewicz, RDN, LDN

Are you a health and wellness entrepreneur that wants to self-publish but you don’t yet have a manuscript? Creating low-content books on Amazon is a simple & quick way for almost anyone to become a published author – with very little writing skill required. As credentialed health experts, we can have so much more impact and reach when we share our messages with our ideal clients through books, especially low and lower-content books on Amazon KDP. Want to know more? Let’s dive in!

What is Amazon KDP?

Amazon KDP stands for Amazon Kindle Direct Publishing. It's a powerful self-publishing platform that empowers authors and publishers to upload various book formats, including ebooks, paperbacks, hardcovers, and even audiobooks. The best part? You have the opportunity to reach a global audience of over 300 million active customer accounts and earn royalties from the sales of your books.

The platform provides a range of tools and resources to help you prepare and format your book for publication. With templates, cover design tools, and formatting guides at your disposal, you can ensure your book looks polished and professional. Once your manuscript is ready, simply upload it to Amazon KDP, set your desired price, and choose your distribution options. Amazon takes care of the rest, making your book available to millions of readers worldwide.

What is a Low Content Book?

As per Amazon’s KDP definition, a low-content book has minimal or no content on the interior pages. These pages are generally repetitive and designed to be filled in by the user.

Common examples include notebooks, planners, journals, and other similar works. This does not typically include activity/puzzle books or coloring books, which generally do not feature repetitive content on each page.

What are “Lower” Content Books?

Although Amazon has their own definition of low-content books, one of my favorite types of books to talk about is the world of “lower-content books.” These are books that are great for health and wellness professionals to dive into and explore as another source of passive income. As health experts, there are an extensive number of niches that we can tap into from pediatrics and renal to diabetes and digestive disorders and so much in between. Our ideal clients can benefit from a variety of low and lower-content books within all of these areas.

Lower content books are similar to “low content books” but with more variety and less repetition among the pages, as well as more content in the interior file. Examples include symptom trackers, activity books, workbooks, coloring books, and more. These types of books are the sweet spot, in my opinion, between a low-content book and a 60,000-word manuscript.

Examples of Low and Lower Content Books

Here is a list of different types of low-content examples (as well as lower-content books) for health and wellness entrepreneurs to consider creating:

1. "Wellness Reflections: Daily Mindfulness Journal" A journal with prompts for clients to reflect on their well-being journey and cultivate mindfulness practices.
2. "Nutrition Planner: Guide to Healthy Eating" A book with meal planning templates and space for tracking food choices, helping clients achieve their health and nutrition goals.
3. "Fitness Tracker: Personal Workout Journal" A journal with workout templates and progress trackers, empowering fitness enthusiasts to monitor their fitness journey.
4. "Holistic Wellness Workbook: Nurturing Mind, Body, and Spirit" A workbook with exercises for self-reflection, goal setting, and self-care practices, tailored to clients of holistic health practitioners.
5. "Weight Loss Journey: Progress Tracker" A book with weight and measurement tracking, meal planning templates, and motivational prompts for individuals on a weight loss journey.
6. "Mindful Eating Guide: Healthy Relationship with Food" A guide with mindful eating exercises, journaling prompts, and tips for building a healthy relationship with food, ideal for individuals seeking a mindful approach to eating.
7. "Self-Care Planner: Prioritizing Well-Being" A planner with self-care routines, self-reflection exercises, and space for scheduling and tracking self-care activities, designed for those focused on self-care.
8. "Wellness Affirmations: Daily Inspirations" A book with uplifting affirmations, empowering quotes, and space for personal reflections, providing daily motivation for individuals seeking positive living.
9. "Yoga Practice Journal: Tracking Your Yoga Journey" A journal with space to record yoga sequences, personal reflections, and progress in poses, supporting yoga enthusiasts in their yoga practice.
10. "Stress Management Workbook: Strategies for Balance" A workbook with stress management techniques, journaling exercises, and practical tools for a balanced lifestyle, beneficial for people seeking stress relief.

11 Reasons to Self-Publish on Amazon KDP

1. Establish Credibility and Authority: Self-publishing allows health and wellness professionals to position themselves as experts in their field. By sharing their knowledge and expertise through books, you can establish credibility and authority, gaining the trust of your audience and peers alike.
2. Reach a Global Audience: Amazon KDP provides access to a vast global marketplace. You can leverage this platform to reach an international audience, breaking down geographical barriers and expanding your influence beyond traditional boundaries.
3. Create Passive Income Streams: Self-publishing on Amazon KDP opens up opportunities for you to generate passive income. Once a book is published, it can continue to generate revenue for an extended period, providing a source of income while freeing up time for other pursuits.
4. Enhance Client Engagement and Retention: Publishing books allows you to provide additional value to your clients. By offering educational resources in the form of books, you can deepen client engagement, reinforce your expertise, and enhance client retention.
5. Cultivate a Loyal Community: Books have the power to build a loyal community around your brand. Through self-published books, you can connect with readers who resonate with your message, creating a community of like-minded individuals who support and promote your work.
6. Leverage Multiple Formats: Amazon KDP enables you to publish books in multiple formats, such as e-books, paperback, and audiobooks. This versatility allows you to cater to different preferences and reach a wider audience.
7. Maintain Creative Control: Self-publishing empowers you to maintain creative control over your work. From the content to the cover design, you can shape your books according to your vision, ensuring the message is conveyed authentically and effectively.
8. Test and Validate Ideas: Publishing books on Amazon KDP offers an opportunity to test and validate new ideas and concepts. You can gather feedback from readers and use that information to refine and improve your future offerings.
9. Build a Strong Professional Portfolio: Having self-published books adds depth and credibility to your professional portfolio. It showcases commitment to ongoing education, demonstrates expertise, and distinguishes you from your peers.
10. Increase Brand Visibility: Books serve as powerful marketing tools. Self-published books on Amazon KDP increase your brand visibility, attract new clients and opportunities, and expand your professional network.
11. Foster Personal and Professional Growth: Self-publishing is a journey of personal and professional growth. It challenges you to expand your skills, embrace creativity, and learn about the self-publishing industry. Through this process, you can develop valuable skills that will benefit you for the rest of your career.

As health and wellness entrepreneurs, I hope this article has shown you why Amazon KDP is a platform that you should definitely consider exploring. It's an incredible opportunity for you to connect with a whole new audience of potential clients, and even better, your ideal clients. With Amazon KDP, you can share your credible, evidence-based messages, make a real impact, and offer valuable solutions to the health and wellness challenges your clients face.

Plus, it's not just about reaching more people – by self-publishing on Amazon, you can also create an extra stream of passive income for your health and wellness businesses. And here's the best part: it's not just about staying on Amazon. We can bring our readers back to our world – our health and wellness websites, blogs, social media, and email lists. By playing in this space, we ensure our voices are heard and have the chance to help the health and wellness clients we truly want to serve. So, let's embrace the power of Amazon KDP and make a positive difference in the lives of those we aim to support on their health and wellness journeys.

Interested in Learning More About Self-Publishing on Amazon KDP?

Are you a health and wellness entrepreneur that has self-publishing on your bucket list for 2023? Enrollment for Click to Publish is open from July 10 – 21. Join the Click to Publish course today and make your dream a reality!

 About the Author: Liz has been a registered dietitian nutritionist for over 15 years working in various roles including long-term care, retail, and marketing & communications, but most recently, she has pursued her dream of entrepreneurship. Liz enjoys teaching and empowering other dietitians to share their powerful messages and stories with the world by self-publishing on Amazon in order to have greater positive impact and wider reach, while also generating passive income streams for their business. Liz provides editorial services for RDNs including writing, editing, and proofreading, and she offers her signature online course, Click to Publish, where she teaches RDNs how to successfully and strategically self-publish on Amazon, with a focus on lower-content books. Liz is the owner of Liz Jalkiewicz Nutrition LLC and author of The Dietitian Editor blog.  You can follow Liz on Instagram @thedietitianeditor.